Ford, GM to buy a car back to the modern study of cash

Into a enterprise critical purpose in the United States Motor Company Hyundai Motor have created a exact reproduce the “car of out of work customers on the buy-back” selling program. With the farther weakening of sales, American auto financial gatherings have put digression their face, at making a reproduce the triumph of a recent motor vehicle selling program, only enhance the sales. 1,2 months of this year, General in the U.S. market declined 51.1 out of 100 year-on-year sales, Ford in addition declined 45.9 percent. However, sales of Hyundai Motor has advanced by 4.9%.

Local time on day 31, GM announced the “full confidence in GM Plan (GM Total Confidence)” promotion of the program. Its content, when consumers buy GM at 2 years of unemployment, the company paid by their customers for the car hire 9 times, the amount of up to 500 U.S. dollars per month. In addition, the use of GM for more than 3 years customers buy GM again, even if used cars value is less than the total amount of outstanding installment will also give subsidies to a maximum of 5000 U.S. dollars.

The identical day, Ford furthermore made the content as “the purchaser of job loss may be a time span of 12 months on his behalf to repay the monthly installments of up to 700 U.S. dollars” and “Ford Advantage Plan” program.

Promotion principles of these businesses despite of the title, content and up to date vehicles in one month this year to insert the “Hyundai Assurance Program” a outlook very alike trading programs. Modern year of the program for the buy of job loss up to 7500 U.S. dollars to supply compensation. In supplement, the Modern will be paid representing “job 3 month period” in installments. Industry analysts said that the advancement program of the up to date vehicle is far more than the effectiveness of the promotion to accept the risk of the enterprise is a very flexible way of marketing.

There is also the view that GM, Ford to imitate the biggest beneficiaries of modern of modern motor vehicles. Even the U.S. media have widely publicized that “GM, Ford copied from a modern car,” which is equivalent to a modern car to do the free advertising, because consumers are the United States for the purchase of what (the crisis facing bankruptcy car) cars outside the United States models and hesitant. In short, modern cars can be the best of both worlds, Michiho wind.